Circling or otherwise highlighting items of interest and notating or requesting additional information or explanation provides senior executives with the ability to efficiently communicate throughout the executive's area of responsibility. This is a key element of which business application?

Circling or otherwise highlighting items of interest and notating or requesting additional information or explanation provides senior executives with the ability to efficiently communicate throughout the executive's area of responsibility. This is a key element of which business application?

• A. EIS
• B. ERP
• C. CRM
• D. MIS

Answer: (A)

This item is about how executives access and use information to communicate quickly across their areas of responsibility. An Executive Information System is designed to give senior leaders concise, high-level views of organizational performance, often with dashboards that highlight key indicators and exceptions. The ability to circle items of interest, annotate, and request additional information fits with EIS features that support rapid interpretation of data and facilitate targeted communication and follow-up among executives. Compared with other systems, MIS serves middle management with routine reports for operations monitoring; ERP integrates core business processes across the organization; CRM focuses on managing customer relationships and sales activities. Those systems do not emphasize the executive-level view and streamlined communication across departments in the same way EIS does.

This item is about how executives access and use information to communicate quickly across their areas of responsibility. An Executive Information System is designed to give senior leaders concise, high-level views of organizational performance, often with dashboards that highlight key indicators and exceptions. The ability to circle items of interest, annotate, and request additional information fits with EIS features that support rapid interpretation of data and facilitate targeted communication and follow-up among executives.

Compared with other systems, MIS serves middle management with routine reports for operations monitoring; ERP integrates core business processes across the organization; CRM focuses on managing customer relationships and sales activities. Those systems do not emphasize the executive-level view and streamlined communication across departments in the same way EIS does.